On-Demand Webinar

Why Watch?

We are in the new normal now, and even the best marketing campaigns will no longer be able to drive ample customer engagement.

A recent Forbes report on changing behavior of US consumers in the new normal shows:

• 71% will lose trust in the brand forever if they perceive a brand is putting profit over people
• 37% of consumers prefer to satisfy their core needs while staying indoors & 52% intend changes to their buying behaviors to continue
• Shopping online is the new normal & 30% plan to shop more online in the future

Another Forrester Research states that empathetic customer communications are clearly top priorities. However, the reality is - many financial institutions must fast-track their digital enablement for smooth ongoing services.

Watch our webinar with digital experience leader - Sitecore to produce faster, empathetic & contextual communications for customers & reap positive outcomes!

Key Takeaways:

• Impact of COVID-19: Markets, customer expectations & challenges
• Digital readiness needed to acquire, engage & retain customers
• Drive digital engagements through data-driven targeting in FSI
• Personalize journeys across customer lifecycle with faster time to market
• The 'Art of Possible' journey with Sitecore