On-Demand Webinar

Driving Contextual Digital Engagements in FSI for faster outcomes with Sitecore

Broadcast Date : 25 August, 2020 | Tuesday | 1 PM ET

Watch the Recorded Webinar

Watch the Recorded Webinar

Why Watch?

We are in the new normal now, and even the best marketing campaigns will no longer be able to drive ample customer engagement.

A recent Forbes report on changing behavior of US consumers in the new normal shows:

  • 71% will lose trust in the brand forever if they perceive a brand is putting profit over people
  • 37% of consumers prefer to satisfy their core needs while staying indoors & 52% intend changes to their buying behaviors to continue
  • Shopping online is the new normal & 30% plan to shop more online in the future

Another Forrester Research states that empathetic customer communications are clearly top priorities. However, the reality is - many financial institutions must fast-track their digital enablement for smooth ongoing services.

Watch our webinar with digital experience leader - Sitecore to produce faster, empathetic & contextual communications for customers & reap positive outcomes!

Key Takeaways:

  • Impact of COVID-19: Markets, customer expectations & challenges
  • Digital readiness needed to acquire, engage & retain customers
  • Drive digital engagements through data-driven targeting in FSI
  • Personalize journeys across customer lifecycle with faster time to market
  • The 'Art of Possible' journey with Sitecore
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    View the recording

    Presenters

    Sunaina Makhija, Espire Infolabs

    Biren Balakrishnan

    Senior Solutions Consultant,
    Sitecore
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    Sanjeev Banerjee

    Sanjeev Banerjee

    VP - Architecture and Services,
    ANZ, Espire Infolabs
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    Sunaina Makhija, Espire Infolabs

    Sunaina Makhija

    Associate Director, Sales, Espire Infolabs
    Read More