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Author's Post

20th

Oct 2020

Post COVID-19 World Demands Intelligent Businesses Empowered by AI and Automation

Posted by Anand Singh Bhandari| BI, Analytics and AI

As we move through and beyond the pandemic, we are certain to see continued deployment of artificial intelligence and automation technologies by global businesses to fast track the digital transformation of modern businesses for both agility and resilience. We will discuss here some of the key outcomes and trends as businesses become more intelligent- powered by AI and automation.

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15th

Oct 2020

Step-by-Step Installation of Sitecore 10 on Docker Desktop

Posted by Raman Gupta| Digital Experience Platforms

One of the highlights of the newly released Sitecore Experience Platform (10.0) is that it brings support for rapid deployment and more efficient solution and team onboarding with modern Docker technology i.e. Sitecore Containers. Sitecore, with the launch of its Sitecore XP 10, will now be providing full support for deploying solutions in containerized environment.

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12nd

Oct 2020

How Will Supply Chain Agility Shape Up in The Next Normal?

Posted by Vineet Aggarwal| Robotic Process Automation

As the world still staggers with the coronavirus pandemic, supply chain finds itself disrupted and is grappling with the gravest challenge in modern times. The nature of disruption in the supply chain caused by the pandemic is unprecedented and requires some breathtaking changes in the entire supply chain management to get things back on track.

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8th

Oct 2020

How is Microsoft Teams Empowering Healthcare Providers In COVID-19?

Posted by Rajendra Rawat| Digital Workplace

Today, thousands of top healthcare institutions have already adopted or are in the process of adopting Microsoft Teams. Teams not just enables secure collaboration, faster and noise-free communication but also ensures regulatory compliance, data privacy & security as well as API integrations - bringing everything under one roof and acting as a single integrated hub.

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5th

Oct 2020

Building a Smarter and Efficient Supply Chain Powered by AI in The New Normal

Posted by Vineet Aggarwal| BI, Analytics and AI

The current circumstances of a fractured global supply chain, the need to have greater insight and visibility into the end-to-end supply chain, and the exciting promise of digital technology is forcing businesses to leverage the new tools for a smarter and efficient supply chain.

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30th

Sep 2020

Path towards Digital: 5 Ways Print Service Providers can beat the Pandemic

Posted by Kaustubh Varde| Customer Communication Management

Current COVID-19 challenge has fast tracked the push from Print to Digital with Providers now being forced to bring in digital solutions much faster in their roadmap. Budgets are being relooked to focus on investments in digital technologies and solutions, and reduce on operational spends, factories consolidation etc.

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24th

Sep 2020

Sitecore Content Hub 3.4: Create Content at Scale with Faster Time to Market, Get more ROI

Posted by Sushovan Saha| Digital Experience Platforms

Understanding the need for brands to manage and leverage huge loads of digital assets, Sitecore with its Content Hub 3.4 offers brands with Digital Asset Management (DAM) capabilities that comes packed with AI and video capabilities along with an improved workflow, ease of use and third-party integrations.

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22nd

Sep 2020

Digital Readiness to Bolster Business Operations in the New Normal

Posted by Anand Singh Bhandari| BI, Analytics and AI

COVID-19 crisis has brought in the dawn of ‘new normal’ for businesses as there is a conspicuous shift from physical to digital. Although, digital transformation was in vogue and business leaders and top brands had all shifted to digital, but Covid-19 crisis has acted as the catalyst to accelerate this transformation (from physical to digital).

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18th

Sep 2020

The changing landscape of Digital Workplace trends in the Covid19 era

Posted by Rajendra Rawat| Digital Workplace

The importance of digital workplaces and their role in delivering consistent employee experience for higher business returns will continue to grow at a much faster rate as employees continue to work remotely in the COVID-19 era and increased likelihood of more mobile workforce in the post COVID-19 era

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15th

Sep 2020

How a Modern Digital Workplace looks like in Higher Education

Posted by Rajendra Rawat| Digital Workplace

Higher educational institutions today are witnessing a gigantic digital shifts not just in terms of rapid evolution of technology and smarter devices but ever demanding tech-savvy students who are early adopters of every disruptive innovation in technology right from the rise of artificial intelligence, robotic process automation and IoT devices to machine learning

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9th

Sep 2020

Insurance industry: Top 5 Drivers to uplift cx in the next normal

Posted by Shariq Imam| Digital Experience Platforms

The present environment presents a stream of opportunity for insurance carriers to craft awe inspiring customer experience by leveraging modern tools and innovative ways to engage with the customers and follow suit with the new insurance start-ups and InsureTech providers in the way they have addressed the customer expectations and created value for the insurance industry

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7th

Sep 2020

Sitecore Path Analyzer: Helping Marketers Craft Awe-Inspiring Customer Experiences

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore Path Analyzer is a revolutionary and powerful tool that is helping brands to analyze the behavior of visitors and the path they take during their digital customer journey. Path Analyzer shows where customers first entered the website and what different path configuration they followed during their journey within your website.

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27th

Aug 2020

Top 4 ways Data Analytics will help brands sail in the next normal

Posted by Anand Singh Bhandari| BI, Analytics and AI

Business leaders had increasingly embraced advanced analytics and artificial intelligence for good reasons and these two together are expected to result in an annual economic value of up to $15.4 trillion in times to come. Analytics, AI and Machine Learning are poised to be the key digital accelerators that will help brand sail in the turbulent times of the new normal

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25th

Aug 2020

Modern Digital Workplace: Transforming Employee Experiences With Better Ways of Working

Posted by Rajendra Rawat| Digital Workplace

Today’s employees are what Peter Drucker forecasted in 1959 as the ‘knowledge workers’ and hence it’s high time enterprises create avenues, platforms and culture for these workers to perform to their utmost potential: not fearing of losing their jobs to artificial intelligence- the very intelligence they are originators of!

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23rd

Aug 2020

Build, Deploy and Deliver Websites in No Time with Sitecore Experience Accelerator

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore has grown leaps and bounds from just being web experience enabler to one that is now enabling modern marketers with real time customer engagement, cross channel and cross device delivery and designing end-to-end contactless digital customer journey.

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18th

Aug 2020

Top 10 Reasons Why Sitecore XP 10 is One Giant Leap for Marketing & IT

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore has grown leaps and bounds from just being web experience enabler to one that is now enabling modern marketers with real time customer engagement, cross channel and cross device delivery and designing end-to-end contactless digital customer journey.

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12nd

Aug 2020

Legacy Transformation in Insurance with low cost, low risk cloud-based systems, in record time!

Posted by Nick Record| Digital Experience Platforms

Espire & Anchorstone have a track record of success and are able to support your organisation through this process from end-to-end, dispelling any worries or fear of change within the back office, whilst providing a cost-effective approach.

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28th

Jul 2020

Sitecore Marketing Automation: Customize Your Way Towards Limitless Possibilities

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore marketing automation comes packed with rich features that guide you towards personalising your offers, automating the digital customer journey, delivering contextual content & creating human connections with a single click. However, Sitecore has kept the doors of creativity open for developers and brands by allowing to extend its own functionality.

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27th

Jul 2020

The Need For Legacy Transformation To Cloud-Based Systems In Insurance

Posted by Shariq Imam| Cloud Managed Services

Insurtech leaders have long adopted cloud solutions as a primary mover of their business strategy - to improve their resource-intensive calculations, for scaling up their operations, for driving down costs incurred upon maintenance of legacy infrastructure and services, to be more flexible and to ensure a robust business continuity

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26th

Jul 2020

Automation Now & Beyond The New Normal: Shift To Intelligent Automation

Posted by Kapil Tyagi| Robotic Process Automation

Intelligent automation has arrived as a solution for businesses not just to overcome the present turbulence created by the global pandemic but also to keep them future-ready and crisis proof. The business world is seeing the transformation of Robotic Process Automation into a more responsive, more intelligent and more agile intelligent automation.

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22nd

Jul 2020

Managed Services & Offshore Workforce: The way forward for CIOs to reverse fortunes in new normal

Posted by Sushovan Saha| Digital Experience Platforms

There is a need to move towards offshore managed services - to get access to highly skilled workforce without the need to hire & pay or train them. From employee safety to work-at-home data security, business continuity, and financial resilience, companies need to follow a clear plan for working collaboratively with their offshore service providers

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16th

Jul 2020

The Contactless Digital Customer Journey: What it means for brands & consumers

Posted by Sushovan Saha| Digital Experience Platforms

An end-to-end contactless digital customer journey is a detailed framework of the path traversed by the user/customer with a brand encompassing different stages of interaction on digital channels from research, consideration, selection, conversion, service and finally - advocacy

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28th

Jun 2020

Conversational AI: An Opportunity for Brands to Come Closer to Customers in Next Normal

Posted by Kapil Tyagi| Robotic Process Automation

The COVID-19 pandemic has however put all doubts to rest about the ROI of digital transformation. There has been a drastic increase in AI adoption across sectors - ranging from business operations, to production and employee engagement to collaboration, digital communication to conferences

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24th

Jun 2020

The Need for Intelligent Automation to Improve Remote Workforce Management & Workstreams

Posted by Kapil Tyagi| Robotic Process Automation

Remote workforce management is rapidly becoming an area of concern for organisations. Further, artificial intelligence led innovation has created a wave of opportunities for brands, in the shape of intelligent automation, RPA, conversational AI and chat bots.

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22nd

Jun 2020

Multi cloud platforms: The way ahead for future-proof enterprises

Posted by Manish Pandey| Cloud Managed Services

Cloud computing no more remains a disruption in the technology domain, but in this blog, we will discuss something called as Multi-Cloud Platform- that is presently transforming the cloud ecosystem and will be needed by every brand that wants to be digital-ready, for now and for future!

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17th

Jun 2020

Sitecore Marketing Automation: 5 Ways to Transform Digital Journeys for Brands Everyday

Posted by Vikas Kumar| Digital Experience Platforms

We bring here to you the use cases of Sitecore Marketing automation for both marketers looking for digital transformation for superlative CX delivery, as well as customers themselves!

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14th

Jun 2020

Top 5 Core Values for Insurers to Ensure Digital Readiness & Provide Superior CX

Posted by Shariq Imam| Digital Experience Platforms

The COVID-19 crisis pandemic has affected millions globally, and insurers, insurtech and insurer aggregators are fast realizing the importance of investments towards digital readiness & transformation to support burgeoning demand.

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11st

Jun 2020

Beyond Covid-19: The Smart Path from CCM to CX Transformation

Posted by Sushovan Saha| Customer Communication Management

Brands need to be armed with well-managed centralized CCM platform to support hyper-personalized, real-time, multi-channel and interactive & contextual communications leading to improvised & seamless CX anywhere, anytime!

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28th

May 2020

Microsoft Teams Adoption for greater Collaboration & Productivity in New Normal

Posted by Marketing| Digital Workplace

Microsoft Teams transcends the boundaries of text, voice or video capabilities by allowing for multiple API integrations (say tools like Power BI, Trello, Google Drive) and productivity tools (including Office 365 suite) within Teams interface itself

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25th

May 2020

Sitecore Marketing Automation: A Quick Win for Brands in New Normal

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore, no doubt, is the present leader with its content management and digital experience services. Sitecore Marketing Automation provides you with new approaches and ways to create automated online campaigns

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18th

May 2020

COVID-19: Why Cloud Adoption can save the day for businesses

Posted by Manish Pandey| Cloud Managed Services

COVID-19 has reaffirmed the belief that cloud adoption & optimisation is not just about achieving optimum business functionality but also about ensuring the survival and sustainability of modern enterprises

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29th

Apr 2020

Why boosting investment on Automation makes sense to combat COVID-19

Posted by Kapil Tyagi| Robotic Process Automation

Businesses across the globe are turning towards automation to do more with less- being agile, to increase ROI and to deliver with an accelerated pace, amidst an increased demand and rapidly changing global scenario.

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27th

Apr 2020

Why COVID-19 is the Catalyst to Fast Track Digital Transformation Initiatives

Posted by Sushovan Saha| Digital Experience Platforms

This is an incredibly tough time for digital laggards & the time has come for businesses to adopt the digital platforms - to be digital-ready and digital-first & reshape their existing business models in this direction.

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20th

Apr 2020

Covid-19 & Impact on Insurance: The Need to Drive Enhanced CX

Posted by Shariq Imam| Digital Experience Platforms

COVID-19 is going to be a litmus test for most enterprises, especially, the digital laggards. The present crisis demands enterprises that are digitally sound across all their product and communication life cycle traversing brand awareness, to product/service delivery and purchase as well as customer support.

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13rd

Apr 2020

Covid-19 & Impact on Insurance: What it means for the Industry

Posted by Shariq Imam| Digital Experience Platforms

At present, as the world struggles with challenges around COVID-19, enterprises and businesses across the globe require a well laid-out strategy to ensure business continuity, along with continued delivery of exceptional CX and support

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8th

Apr 2020

Why Microsoft Teams implementation promises Upbeat Business Returns in Times of Crisis

Posted by Sushovan Saha| Digital Workplace

The need for working remotely, along with safeguarding business continuity organisations revolves around the use of digital workplace platforms which makes it flawlessly easy for employees to collaborate effectively, without disruption on productivity

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26th

Mar 2020

7 Essential Steps to Achieve Agile Transformation for Brands

Posted by Yogesh Gupta| Enterprise Application and Integration

The demand on business is for a transformative restructuring in the manner they function, manage and align themselves. They are turning their heads towards agile business transformation in order to better respond quickly to the growing shift in the marketplace

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23rd

Mar 2020

Top 6 trends for Data-Ready Enterprises in 2020

Posted by Manish Pandey| Enterprise Application and Integration

Brands today are leveraging modern innovative tools supported by artificial intelligence, machine learning and NLP and this demands them to build data infrastructure in a much more advanced and calibrated manner

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23rd

Mar 2020

COVID-19: Espire’s Business Continuity Plan with focus on Health & Safety

Posted by Marketing| Digital Workplace

We, at Espire, are committed to combat the adverse effects of COVID-19 and continue to provide uninterrupted services to our business fraternity, while ensuring that the health & safety of our employees is not compromised

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18th

Mar 2020

Sitecore AI-Auto Personalization: Enabling Automated Personalized Experiences

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore AI with its machine learning framework helps marketers to automate the process of delivering personalized digital experience with predictive insights. Sitecore AI will amplify and complement the ability of Sitecore Experience Platform for delivering targeted, contextual and personalized digital experience

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16th

Mar 2020

Digital-first with AI: Why Salesforce Einstein is the go-to tool for brands

Posted by Meenakshi Verma| Digital Experience Platforms

Salesforce Einstein acts as a genius and super-fast mathematician you hire for taking charge of your data and data driven insights. Einstein has been developed by Salesforce as the artificial intelligence for today's business world fully integrated with Salesforce Customer 360

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12nd

Mar 2020

Sitecore Experience London 2020: Fostering Human Connections in a Digital Age takes Center Stage

Posted by Sushovan Saha| Digital Experience Platforms

Sitecore has been able to drive superior digital experiences for brands such as P&G, L'Oreal, Australian Catholic University, and numerous others. This has been validated further with the brand announced as a leader in Digital Experience Platforms (DXPs) by Gartner in 2020 - that's 3 years in a row now!

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27th

Feb 2020

Wealth Management: Areas of Improvement in CX & Onboarding with Intelligent Automation

Posted by Simrandeep Singh Sethi| Robotic Process Automation

On-boarding new clients is a critical area for reasons of optimising 'customer experience' and ensuring high 'operational excellence'. Clients expect a slick, frictionless experience so that they can quickly engage with Wealth Manager to ensure their financial future is secure.

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25th

Feb 2020

How AI can change the Insurance industry as we know it

Posted by Anand Singh Bhandari| BI, Analytics and AI

Artificial intelligence with its multi-faceted functionalities including machine learning, natural language processing, intelligent process automation, text analytics, audio, video and image analysis has huge potential to transform the way insurers deliver services and offer superior digital experiences to customers

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20th

Feb 2020

Sitecore CMS a leader in Gartner Magic Quadrant for DXPs 3 years in a row: How Brands can Benefit

Posted by Sushovan Saha| Digital Experience Platforms

End-to-end content lifecycle management, hybrid headless capability for superior digital experiences, and versatility to connect across the MarTech stack with new offerings such as AI & Horizon - are the top reasons why Sitecore has been named a leader for Digital Experience Platforms in Gartner Magic Quadrant 2020

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17th

Feb 2020

5 Top Ways Intelligent Automation Will Result in Improved Business Returns

Posted by Kapil Tyagi| Robotic Process Automation

Intelligent Automation leverages bots to perform routine tasks, enhance productivity, improve human resource performance, reduce errors and risks - leading to efficient customer journey and superior customer experience.

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13rd

Feb 2020

What It Takes to Be a Sitecore MVP - Journey to MVP 2020 Award

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore MVP award signifies and recognizes the efforts and contributions towards Sitecore professionals and customers in terms of quality, quantity and level of impact to deliver with one’s excellence in Sitecore platform

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11st

Feb 2020

Power-up your CX strategy with Messagepoint's AI-driven Content Intelligence

Posted by Anand Singh Bhandari| Digital Experience Platforms

Espire is elated to be a proud sponsor of the Messagepoint Content Centricity 2020, with expertise in AI/ML to craft awe-inspiring CX for brands and empower customers with relevant & personalized communications

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9th

Feb 2020

Sitecore Experience London: Bring Personalisation to Life & Outperform your 2020 Marketing Goals

Posted by Marketing| Digital Experience Platforms

Sitecore Experience London 2020 offers marketing and business leaders with opportunities to learn and share thought leadership in forming personalised human connections in a digital world - between customers and brands

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30th

Jan 2020

Top 10 strategic technology trends for 2020 by Gartner | Part2

Posted by Anand Singh Bhandari| BI, Analytics and AI

Gartner in its recent report has listed the top ten technology trends in 2020 that will drive new innovations and disruptions in the industry to create long-lasting opportunities for brands in the upcoming years

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29th

Jan 2020

Top 10 strategic technology trends for 2020 by Gartner | Part1

Posted by Anand Singh Bhandari| BI, Analytics and AI

Gartner in its recent report has listed the top ten technology trends in 2020 that will drive new innovations and disruptions in the industry to create long-lasting opportunities for brands in the upcoming years

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27th

Jan 2020

The need for Employee experience and the promise of Microsoft Teams

Posted by Deepti Jain| Digital Workplace

Delivering to the expectations of the customers cannot happen without the support of engaged and motivated employees. It is here that the role of an effective and enhanced employee experience (EX) assumes importance

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23rd

Jan 2020

Top Personalization Trends to watch out in 2020 | Part2

Posted by Marketing| Digital Experience Platforms

The main goal of personalization has always been to provide seamless, connected and consistent experience to customers. The personalization trends in 2020 will certainly be directed towards improving the customer experience

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15th

Jan 2020

Top Personalization Trends to watch out in 2020 | Part1

Posted by Marketing| Digital Experience Platforms

Personalization today heavily depends on gathering, studying and leveraging right information about customer demographics, purchase patterns, attitude and behaviours to craft targeted campaigns directed towards delivering experiences that meet the demands of the target audience.

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9th

Jan 2020

New Innovations in Analytics, AI & ML: How Brands can harness the true potential

Posted by Anand Singh Bhandari| BI, Analytics and AI

It’s an exciting time for companies for leveraging data analytics and artificial intelligence to achieve in-depth insights for making well informed and large-scale decision making and process optimization

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2nd

Jan 2020

How can Intelligent Automation Uplift the Wealth Management Industry

Posted by Marketing| Robotic Process Automation

Kofax Intelligent Automation enables the rapid but robust linkage between multiple back-end systems, can automatically classify, index and rank inbound correspondence as well as avoid the need for human resources to transpose data from system generated excel spreadsheets or PDF reports directly into back-end systems.

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29th

Dec 2019

Individualisation with Sitecore AI: Top Things to keep in mind!

Posted by Saurabh Saxena| Digital Experience Platforms

Integration of Sitecore AI with its auto personalisation feature is a revolutionary offering of Sitecore for a seamless personalisation technique- to deliver right content at the right time, across all channels and touch points.

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27th

Dec 2019

Espire-Sitecore Partnership : 10 Remarkable Highs Hit in 2019

Posted by Marketing| Digital Experience Platforms

2019 was an exciting year for the Espire-Sitecore partnership. We hit the sweet spot not once but several times. Right from bagging a win for the Best Personalized Experience - to winning laurels at Sitecore Symposium and tying up for multiple webinars & events across industries - the Espire + Sitecore has been the cynosure of all eyes.

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26th

Dec 2019

5 reasons why Intelligent Automation will result in Increased Productivity

Posted by Kapil Tyagi| Robotic Process Automation

IPA has been delivering to the promise of enhanced productivity, improved human resource performance, reduction of errors & risks and accelerate the time to market, with efficient customer journey and customer experience

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25th

Dec 2019

5 Necessary Steps to Design a Customer Journey Map - that works every time!

Posted by Pravin Patel| Digital Experience Platforms

What is the need for CJM, what do you need to consider for CJM, what do we mean by 'analyzing touchpoints', the need to refine the CX - to act on the findings for initiating targeting & personalization, along with the indispensable need for customer journey maps

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23rd

Dec 2019

Customer Journey Maps: The Winning B2B Recipe to Help Succeed More

Posted by Pravin Patel| Digital Experience Platforms

A customer journey map reflects the customer’s experience throughout the journey. It is, therefore, a story designed to give deeper insights. Such mapping might not be the true representative of the customer’s actual experiences, but very relevant to provide personalized user experiences.

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19th

Dec 2019

4 aspects of Sitecore Content Hub to enable speedy go to market

Posted by Vikas Kumar| Digital Experience Platforms

Sitecore Content Hub's out of the box offers a 360° view of your content landscape as your brand will have the luxury of having all digital assets and other content under one roof.

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9th

Dec 2019

Sitecore 9.3: Top 5 Features to elevate experience of marketers

Posted by Vikas Kumar| Digital Experience Platforms

The release of Sitecore Experience Platform (XP) 9.3 is the major announcement by Sitecore during Sitecore Symposium 2019. The symposium announced the release of several exciting and innovative products focused on seamless content delivery, fluid content management and flexible usability features.

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2nd

Dec 2019

Espire expands UK operations riding on new partnerships and great wins

Posted by Marketing| Digital Experience Platforms

Our alliance with global digital and customer experience technology leaders coupled with our extensive industry experience uniquely positions us - to deliver first-rate digital transformation and customer experience solutions.

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29th

Nov 2019

6 Real World Use Cases Of Intelligent Process Automation (IPA) Implementation

Posted by Kapil Tyagi| Robotic Process Automation

As the world is going digital with the advent of innovative technologies like IoT, Big Data, NLP and Machine Learning, Intelligent Process Automation software robots offer added vantage points

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28th

Nov 2019

Why Personalization and Privacy the Catch 22 for Brands?

Posted by Vikas Jamwal| Digital Experience Platforms

Customers today expect brands to offer them relevant and contextual offerings and at the same time do not want their personal data to be shared or infiltrated. It’s a Catch-22 situation for companies and consumers both

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24th

Nov 2019

Understanding 5 Essential DevOps Principles

Posted by Suhail Ahmad| Enterprise Application and Integration

DevOps is a combination of software development practices that conjoins the terms 'development' and 'operations' together to shorten the time taken to process a new software development, a new software feature, enhancements, updates or bug fixes in alignment with business objectives and added value to users.

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21st

Nov 2019

The 7 emerging DevOps trends to look for in 2020

Posted by Samrat Roy| Enterprise Application and Integration

DevOps is helping companies simplify their application development process, deliver faster and reach market swiftly- beating competition and fetching higher ROI with boosted business outcomes

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17th

Nov 2019

Sitecore CRM Connectors - Opening up a World for Integrated & Superior User Experiences

Posted by Vikas Kumar| Digital Experience Platforms

While Sitecore is positioning itself as a versatile marketing tool, the truth is that the only way to truly reach a comprehensive view of customer interactions with your brand and use this information to deliver personalized content, is to integrate it with the CRM system

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13rd

Nov 2019

The 3 types of trending chatbots and which one is right for you?

Posted by Anand Singh Bhandari| BI, Analytics and AI

We are witnessing an era where customers with short attention spans demand intuitive and effortless customer experience. In this scenario, chatbots have arrived as the right solution for brands to satisfy the demands of customers for exclusive and personalized attention with round the clock availability

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6th

Nov 2019

Espire Teams up with Sitecore & Esko To Craft Personalized Customer Journeys for Powerful 1:1 Targeted Product Campaigns

Posted by Marketing| Digital Experience Platforms

Hyper-connected customers of today are seeking more meaningful, personalized & relevant conversations with brands. If you as a brand fail to deliver such cross-channel brand experiences - you cannot hope to win their loyalty

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30th

Oct 2019

5 top reasons chatbots are disrupting marketing

Posted by Anand Singh Bhandari| BI, Analytics and AI

Behind this science-fiction buzzword hides just a regular computer program configured to automate certain tasks, help customers by providing predefined answers to some frequently asked questions, dealing with some of the fundamental problems they face

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29th

Oct 2019

4 ways bad UX can hurt your brand image

Posted by Manmath Rajput| Digital Experience Platforms

Investing in a good UX is imperative to improve brand perception, retain users and ultimately increase revenue. Now that we know the essence of a good user experience, below are ways a bad UX can ruin your business.

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24th

Oct 2019

Sitecore 9.2 upgrade top tips from Espire to simplify the process

Posted by Vikas Kumar| Digital Experience Platforms

In the era of hyper personalization and exclusive customer expectations, Sitecore has emerged as the leader in the customer experience space. Sitecore with its new upgrade to 9.2 has brought in promising and worthwhile changes.

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21st

Oct 2019

6 top ways chatbots can propel Customer Journey Mapping

Posted by Anand Singh Bhandari| BI, Analytics and AI

In this fast-paced world, competitive differentiation is all about providing the best possible experience at every step of the customer journey. There is no doubt that time is running out for those who still doubt the impact of work on the use of chatbots to lead these trips. After all, it is the world of robotics.

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13rd

Oct 2019

Digitally transform your business with new age CCM

Posted by Amardeep Kumar| Customer Communication Management

There are several ways for building loyal and lasting customers in today’s digital age. You can interact with your customers now on multiple platforms including in-store and on-premise on a personal level or on mobile devices and computers through calls, chatbots, customer support centers, e-mails, marketing campaigns or through paper and printed medium.

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8th

Oct 2019

How Can UX Design Be A Differentiator For Your Brand

Posted by Manmath Rajput| Digital Experience Platforms

Design principles are so fascinating that they are used as guiding points for business transformation. As a result, the term "business design" has emerged, which is the application of design thinking to companies. Although the design approach is very important, not all companies adopt it

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6th

Oct 2019

Top 4 AI and Machine Learning Use Cases to Boost Business Returns

Posted by Anand Singh Bhandari| BI, Analytics and AI

AI & ML is here to stay and be a part of our daily lives. Espire has been seamlessly transforming the customer experience of our client through our robust customer engagement hub with full-proof DXM and WCM solutions.

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2nd

Oct 2019

Demystifying CCM for Tailored Customer Experiences

Posted by Kaustubh Varde| Customer Communication Management

Traditionally CCM has been a means/solution for transactional communication which shared customers’ bank statements, bills, policy documents in print/email format. While that remains one of the primary requirements, the opportunities it offers today to communicate effectively and service the customers better are immense

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29th

Sep 2019

New Age Cloud Solutions Are Changing Game For SMEs

Posted by Suhail Ahmad| Cloud Managed Services

Businesses are fast adopting to cloud technologies with continuous advancements and benefits of cloud services as a smarter way of computing. Cloud technology has been a favorite for large scale businesses and is now been increasingly taken up by small businesses as well

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25th

Sep 2019

Why should sitecore exm be a preferred emailing solution for brands

Posted by Vikas Kumar| Digital Experience Platforms

The Email Experience Manager has been in Sitecore (EXM) for more than 5 years but has now become an out of box feature of Sitecore 9 XP and above. EXM allows brands to create contextual, targeted and personalized email campaigns, and deliver them straight to the customers.

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22nd

Sep 2019

Importance of UX Research to solve UX Problems - Boosting Business Return

Posted by Manmath Rajput| Digital Experience Platforms

When a client in trouble comes to a UX designer or agency, most designers jump directly to solutions. This often lands up in a complex mess of the whole problem. It is here UX Research that comes to rescue. From secret shoppers to website evaluators, there is research on user experience (UX) to solve problems.

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18th

Sep 2019

Sitecore Experience 2019: The Perfect Platform that Champions Personalized Experiences

Posted by Marketing| Digital Experience Platforms

Personalization is the name of game, in a hyper-connected world - predominated by awe-inspiring customer experiences. Sitecore is at the forefront of this digital transformation - as pretty well depicted at the recently concluded Sitecore Experience events in Sydney and Singapore

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16th

Sep 2019

Importance of UX Research to solve UX Problems- Part 1

Posted by Manmath Rajput| Digital Experience Platforms

User experience design is important because it tries to meet the exact needs of your user- an exceptional personalized customer experience. It aims at providing positive experiences for your customers to maintain brand loyalty and user engagement

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12nd

Sep 2019

Six top ways Chatbots boost your Customer Experience

Posted by Anand Singh Bhandari| Digital Experience Platforms

A chatbot helps your customers to communicate with you for new services, service queries or grievance redressal etc. The platform could be your website, mobile applications or skype and other messengers and communication platforms like Skype, Facebook Messenger, WhatsApp, and even Alexa

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8th

Sep 2019

Here are 5 Important Ways to Meet & Exceed Customer Expectations

Posted by Vikas Kumar| Digital Experience Platforms

Meeting and exceeding customer experience is not an easy task. It is an ongoing process to offer superior customer experience and keeping customers brand loyal. You thus need to know your customers well to understand their needs and expectations

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3rd

Sep 2019

Quick Tips To Improve Your Customer Experience Strategy

Posted by Vikas Kumar| Digital Experience Platforms

Customer experience measurement helps organizations to know what leads to customer satisfaction and dissatisfaction and thereby take necessary steps towards creating a customer experience strategy

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26th

Aug 2019

Demystifying AI and its 4 aspects to drive exceptional Customer Experience

Posted by Anand Singh Bhandari| Digital Experience Platforms

While we do not have human-looking robots that interact with us on a daily basis as in those films, we interact with a similar technology without a face every day and this technology is referred to as Artificial Intelligence

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22nd

Aug 2019

Top 7 reasons why chatbots can transform your CX

Posted by Anand Singh Bhandari| Digital Experience Platforms

A chatbot is a multi-tasking solution which saves a user from the hassle of using multiple platforms to perform a set of tasks like selecting a restaurant, booking a reservation and adding an event into the calendar

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4th

Aug 2019

The top 6 reasons for opting Managed Services

Posted by Yogesh Gupta| Customer Communication Management

AMS is growing rapidly as its market is expected to reach $87.6 Bn by 2025. Companies leveraging an AMS provider can focus on innovations as IT teams can be engaged into productive tasks leading to growth of business

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28th

Jul 2019

5 ways live chat can transform your CX strategy

Posted by Vikas Kumar| Digital Experience Platforms

Businesses today are equipping themselves with live chats to provide a seamless experience to their customers. A live chat delights customer interaction and creates memorable experience to build long lasting relationship

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25th

Jul 2019

How customer service can make or break CX for your brand

Posted by Vikas Kumar| Digital Experience Platforms

Although seemingly different from customer experience, a seamless customer service over a period of time impacts the perception of the customer about the brand. A good customer service hence will lead to improved customer experience over time and attracts customers towards the brand

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23rd

Jul 2019

Top 4 metrics to measure your Customer Experience

Posted by Vikas Kumar| Digital Experience Platforms

Measuring your CX performance starts with selection of right CX metrics. The objective of every prominent CX metric is to track whether your solutions, aligned with your CX strategy, to address the problem of customers are actually working

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15th

Jul 2019

Why enterprises need to consider Cloud

Posted by Suhail Ahmad| Cloud Managed Services

The burden to install, maintain and run heavy application and costly servers no more remain a concern for modern enterprises. This has been made possible with the advent of cloud services as business of all sizes and in all sectors are moving towards cloud computing

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10th

Jul 2019

8 ways to meet your Personalization goals

Posted by Vikas Kumar| Digital Experience Platforms

Personalized websites as a concept is all about displaying contents that fulfils the expectations of the users giving them the feeling of exclusivity and personal attention. An effective approach to personalization can give you an edge with your competitors by providing truly superior customer experience

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8th

Jul 2019

5 technological breakthroughs that are changing the CX landscape

Posted by Anand Singh Bhandari| Digital Experience Platforms

Modern technological advancement and consequent rise of Artificial Intelligence, Internet of Things, Big data analytics and augmented reality are helping companies to provide experiences to customer that delights them and keeps them loyal

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4th

Jul 2019

Espire sponsors and participates in Thomas Cook’s Dragon Boat Race 2019

Posted by Marketing| Customer Communication Management

More than 100 oarsmen tested their skills in choppy waters for the cause of ill, disabled and cancer-stricken children. Our team from Espire Infolabs too took to the waters with partner, Thomas Cook.

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3rd

Jul 2019

6 advantages of AI that can supercharge your customer experience

Posted by Anand Singh Bhandari| Digital Experience Platforms

AI helps you do more than just collect and handle customer feedback. It helps you to go ahead and create unique experiences for each client, based on his past behavior and data

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1st

Jul 2019

Paradox of choice in digital workplace and how Microsoft is transforming higher education

Posted by Rajendra Rawat| Digital Workplace

With access to corporate tools that have overlapping functionalities, employees face a situation of the paradox of choice leading to inefficiency, unproductivity and delay. Employees get overwhelmed with abundance of tools that adds to the confusion of selection of apt tools for getting a task done

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27th

Jun 2019

6 reasons why banks are adopting big data analytics

Posted by Anand Singh Bhandari| BI, Analytics and AI

Big Data Analytics is the key component for banking sector and its adoption into the existing workflow is one of the key elements for prevailing and surviving in the rapidly evolving business environment

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26th

Jun 2019

How CX analytics can boost customer journey for your brand

Posted by Anand Singh Bhandari| BI, Analytics and AI

How can such customer experience strategy be measured? With the development and evolution of digital technology customer experience analytics is used to better understand customer behavior and successful implementation of customer experience strategy.

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20th

Jun 2019

Changing business needs replaces ecm with content services

Posted by Vikas Kumar| Digital Experience Platforms

Content services is an approach of utilizing the evolving technology and its tools and strategies for improving operational efficiency.

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10th

Jun 2019

6 top ways automation technology will boost CX in 2019

Posted by Vikas Kumar| Digital Experience Platforms

Automation helps companies focus on more high-touch communication involving machine learning, IoT, AI, Natural Language Processing (NLP) and Big Data- all of which support a satisfied CX for customers

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23rd

May 2019

Digital transformation - The Savior of Insurance industry

Posted by Shariq Imam| Digital Experience Platforms

Insurers need to understand the expectations of customers and build relationship with them giving them a personalized experience in order to win the ever-diminishing loyalty amidst competition

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22nd

May 2019

Experience the power of smarter communication with Pitney Bowes

Posted by Amardeep Kumar| Customer Communication Management

Espire, being a digital and CX transformation expert in partnership with Pitney Bowes and leading CCM providers, is enabling business worldwide to take complete charge of the complex customer journey

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20th

May 2019

Enhancing student experience in the digital age

Posted by Vikas Kumar| Digital Experience Platforms

Espire has been enabling universities to transform student experiences, our expertise in digital experience platform powered by Sitecore leverages best practices to enhance student engagement for higher education institution

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8th

May 2019

Deliver seamless communication for exceptional customer experience with quadient

Posted by Yogesh Gupta| Customer Communication Management

Companies need to deliver delightful experiences to customers with relevant, meaningful and personalized omni-channel communications in order to gain the competitive advantage and build customer loyalty.

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5th

May 2019

Why do you need a digital workplace | Collaborating from anywhere, anytime and any device

Posted by Rajendra Rawat| Digital Workplace

The notion of a digital workplace has become a reality with the advancement of technology and further developments continue to have an effect as the workplace evolves. A digital workplace creates an environment that coordinates people, process and technology more closely than ever before.

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16th

Apr 2019

Why CCM solutions are indispensable for modern enterprises

Posted by Amardeep Kumar| Customer Communication Management

Real-time, multi-channel and interactive communications can dramatically lead to improvised CX through a centralised Customer Communication Management platform in various ways. Leading CCM integrations create hyper-personalised real time contextual communication across multiple channels

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10th

Apr 2019

OpenText, designing communications spanning the customer’s lifetime

Posted by Yogesh Gupta| Customer Communication Management

For organizations desiring an improved CCM, or one synchronised to the requirements of the millennial customer, OpenText has emerged as a force to reckon with.

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27th

Mar 2019

Driving customer engagement in a fast-paced BFSI domain with Messagepoint

Posted by Yogesh Gupta| Customer Communication Management

With Messagepoint the time to market has decreased as users can modify content on their own in Messagepoint’s SaaS content management solution. Apart from that they can also utilize graphical elements inherent in Messagepoint to create or modify mailer designs.

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13rd

Mar 2019

7 tips for effective RPA implementation

Posted by Kapil Tyagi| Robotic Process Automation

RPA utilizes the robots to perform tasks by interacting with digital systems to execute a business process just like humans do. With RPA organizations can reduce the cost of staffing and employee engagement.

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6th

Mar 2019

How AI and Big Data is revolutionising the insurance industry

Posted by Anand Singh Bhandari| BI, Analytics and AI

Presently companies study their client’s information received at their end and not on real time basis. A real time information gives an edge to the insurer by saving money that would have otherwise been spent on expensive assessments and audits.

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28th

Feb 2019

Leveraging micro-moments to stay relevant with your prospects

Posted by Vikas Jamwal| Digital Experience Platforms

There are now hundreds of these micro moments that happen every day while customers scrolling through web pages, watching videos or sending online messages. Being present in all these moments to capture the customer's attention is a necessity for brands in the digital age.

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20th

Feb 2019

Data driven marketing is indispensable for strong CX

Posted by Anand Singh Bhandari| Digital Experience Platforms

Getting the right audience at the right time with the right message is essential to drive relevant participation and meaningful communication. To achieve this, your marketeers need to align their campaigns along data rich trajectory, understand the various user

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3rd

Feb 2019

Driving personalization with xConnect APIs and custom facet data | Part 1

Posted by Vikas Kumar| Digital Experience Platforms

Personalization aims at delivering the right content to the right customer. The moment a user interacts with any of your systems, you are presented with a significant amount of data that can be utilized to deliver a moderately tailored and personalized experience

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3rd

Feb 2019

Driving personalization with xConnect APIs and custom facet data | Part 2

Posted by Vikas Kumar| Digital Experience Platforms

Personalization aims at delivering the right content to the right customer. The moment a user interacts with any of your systems, you are presented with a significant amount of data that can be utilized to deliver a moderately tailored and personalized experience

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29th

Jan 2019

CX trends to watch for in 2019

Posted by Vikas Kumar| Digital Experience Platforms

Hyper-connected customers of today are seeking more meaningful, personalized and relevant conversations with brands. If you fail to deliver such cross-channel brand experiences and multi-channel customer communication (website, mobile, e-mail, print,

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27th

Jan 2019

Personalization : The new game changer with sitecore and salesforce driving the engine

Posted by Vikas Kumar| Digital Experience Platforms

Brands can no more rely simply on content development and search engine rankings with cut throat competition and more than ever demanding customers. Websites with dynamic landing pages and interfaces fail short on the demands of converting casual

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21st

Jan 2019

Demystifying Robotic Process Automation and How it Benefits Brands

Posted by Kapil Tyagi| Robotic Process Automation

The process by which businesses can train robots or computer software to emulate and routine or repetitive responses generally given by employees into higher ROI and time efficacy.

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20th

Jan 2019

Internet of Things | Transforming from Physical to Digital

Posted by Rajendra Rawat| Robotic Process Automation

In a nutshell, IoT is a network of physical objects such as vehicles, machines, home appliances, etc., that use sensors to change data over the Internet

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27th

Dec 2018

3 Key digital strategies giving insurers a competitive edge

Posted by Shariq Imam| Digital Experience Platforms

The insurance industry is in one of the most disrupted phases in the current era and it will redefine the way this industry works. The industry has been clamped down by legacy mainframes and tight legislature, riddled with low customer

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23rd

Dec 2018

Massive parallel processing in cloud big data

Posted by Anand Singh Bhandari| BI, Analytics and AI

Have you ever wondered - How Pyramid of Giza was built? What it takes to run a chip? What's the universe made up of? Let us throw some light on this. The basic fabric of nature is that it is made up of building blocks that needs to be atomic in nature and

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19th

Dec 2018

How and where to start penetration testing

Posted by Marketing| Enterprise Application and Integration

Penetration testing helps simulate behavior of a hacker through "White Hat" personnel, who injects malicious load or traffic into the system under test - to expose the vulnerabilities so that these observed vulnerabilities are resolved. This helps us to make

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