On-Demand Webinar

Why Watch?

We are in the new normal now, and even the best marketing campaigns will no longer be able to drive customer engagement.

Giving people what they need, when they need it, and communicating clearly, simply, frequently - figure as the top things to do for brands to be superior crisis communicators, according to a McKinsey report.

Another Forrester Research states that empathetic customer communications are clearly top priorities - however, the reality is many financial institutions have to fast-track their digital transformation to enable ongoing client services.

In this webinar with digital experience leader Sitecore to produce faster, empathetic & contextual communications for customers & reap positive outcomes!

Key Takeaways:

• Impact of COVID-19: Markets, customer expectations & challenges
• Digital readiness needed to acquire, engage & retain customers
• Drive digital engagements through data-driven targeting in FSI
• Personalise journeys across customer lifecycle with faster time to market
• The 'Art of Possible' journey with Sitecore