Supporting & Building Digital Solutions for Improving Customer Experience

About the Brand

A global supplier of integrated solutions for packaging and labels, sign and display, commercial printing and publishing industries

Business Challenges

Difficulty in managing existing website, facing various navigation issues
Unsatisfactory deliverables from existing support team
Maintaining product information was time consuming

Business Needs

Required an advanced web content management solution to improve usability, responsiveness and achieve true integration of their website with the e-commerce store
Needed to enable effective product management and deployment of web marketing strategies globally

Solutioning proposed by Espire

Improving customer experience with a customized web content management solution

Espire upgraded their existing corporate website to Sitecore version 9.1 for streamlining navigation issues
Upgraded their E-commerce platform for delivering personalized customer experiences
Deployed Sitecore technical enhancements to improve development process like refactoring, Unicorn, Glass mapper and T4templates, Search etc
Analyzed customer profiles, segmentation, behavior and customer journey mapping through the website
Provided application managed services for all incidents and change requests
Upgraded their Online store from Sitecore 7.x to Sitecore 9.1

Business Benefits

Created personalized customer experiences
Improved user navigation & enhanced the overall customer journey
Sitecore analytics enabled the marketing team to build effective customer conversion strategies
Tapping insights from website traffic, user profiling, segmentation, user behavior and customer journeys
Facilitated product management, payment gateway and quick order or purchase placement with optimized customer lifecycle

Tools & Technologies

Sitecore
jQuery, jQuery validator
HTML5, LESS CSS pre-processor
Unicorn, Glass Mapper, T4 Templates
SQL Server

RELATED CASE STUDIES

Extended Managed Support on Salesforce & Service Cloud for Efficient Incident Resolution

Required efficient support with Salesforce for optimising processes, We Enhanced Managed Support on Salesforce & Service Cloud for incident management & automated the CDTR values at the case level for effective management and minimizing business efforts along-with Designed a configurable code for enhancing functionalities in the future.

Delivering Consistent And Compelling Customer Communication With Self Serve Communication Portal

Supporting & Building Digital Solutions for Improving Customer Experience

Espire upgraded their existing corporate website to Sitecore version 9.1 for streamlining navigation issues, upgraded their E-commerce platform for delivering personalized customer experiences, deployed Sitecore technical enhancements to improve development process like refactoring, Unicorn, Glass mapper and T4templates, Search etc

Top 6 Benefits of CX Personalization for Businesses with Sitecore Personalize CDP

Customer experience (CX) has become the key competitive differentiator for businesses to build customer loyalty. Sitecore Personalize and CDP can help businesses create more personalized and engaging customer experiences, leading to increased loyalty, higher revenue, and improved customer satisfaction

The impact of technology on healthcare and how it is transforming patient care

With the introduction of various breakthrough technologies, the healthcare sector is anticipated to undergo a considerable transformation in 2023. Among the technologies predicted to have a big impact on the market are artificial intelligence (AI), telemedicine, wearable technology, blockchain, and 3D printing. These innovations could increase healthcare's efficiency, accessibility, and affordability.

A Complete guide to upgrade to sitecore xm cloud why when and how

Sitecore XM Cloud's composable architecture allows organizations to create and manage personalized digital experiences for their customers, increasing engagement and conversions. With its cloud-based delivery model, Sitecore XM Cloud eliminates the need for organizations to maintain on-premises infrastructure, providing a cost-effective and secure solution for managing digital customer experiences