Data driven customer communication management solution using DOC1 technology for a global print industry major

Business Challenges

The client was handling the credit card statement and promotional/information mailers through a huge time-consuming manual process. This often resulted in postage miss outs from the database resulting in poor customer satisfaction and inefficient customer reach.

Business Solution

Espire developed a centralised data-driven intelligent application for credit card statement creation. An automated print cycle, not requiring any manual interface was developed. A DOC1 application was developed with 26 adaptable templates to drive the dynamic data from the database which was printable at client site.

Business Benefits

Enhanced service level of its mail center
Quicker turnaround time of its core business process
Superior operational convenience, resulting from simplified application development, better control of veritable data and seamless document workflow
DOC1's high-performance composition engine, resulting in better Customer Communication Management (CCM) functioning

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