Application Development of Marketing Analysis Tool

Business Challenges

A market leader in document solutions looked-for tools and processes which can be used to evaluate market around the globe. The training department of the client required a tool to conduct trainings on market analysis of their current client base. The requirement was to provide the actual assessment of the target customers and needs for marketing.

Business Solution

We developed an online application using Java Enterprise edition, which enabled users to enter different parameters and generate a quadrant chart to portray the current market potential of each customer.

Business Benefits

Ability to come up with an aggressive marketing plan based on reports generated
Analytical functions would eventually provide faster time to market
High ROI due to easy availability of market data analysis
Time-efficient and Lower training costs

RELATED CASE STUDIES

Product Development and Application Modernization of Pension Administration Suite on Oracle ADF 11g

The client’s current PAS application is built on Oracle Forms & Reports, client needed to modernize the current PAS with the latest technology stack, i.e., Oracle (Application Development Framework) ADF. The project also included the requirement to upgrade the current backend database built on Oracle.

Delivering Consistent And Compelling Customer Communication With Self Serve Communication Portal

Workflow Re-Engineering and Print Production Management Solution

The client is renowned for offering comprehensive suite of mail stream solutions ranging from creation to production and distribution. Client's existing solution provided barcoding, printing and dispatch options but the changing business requirements demanded an automated customised e-mail mechanism

Upgrading Legacy Oracle Forms & Reports Based Applications

The client is a renowned global document management company known for its diverse printing product line, multifunction systems, photo copiers, digital production printing presses and related consulting services and supplies.

Transformation of Mailstream System of a UK Based Organization using the EMTEX VIP/VDE Technology

The client is renowned for offering comprehensive suite of mail stream solutions ranging from creation to production and distribution thus helping their customers to smoothly manage their flow of mail, documents and packages

Path towards digital 5 ways print service providers can beat the pandemic

Current COVID-19 challenge has fast tracked the push from Print to Digital with Providers now being forced to bring in digital solutions much faster in their roadmap. Budgets are being relooked to focus on investments in digital technologies and solutions, and reduce on operational spends, factories consolidation etc.