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Author : Pravin Patel

Managing Director - EMEA & North America

Pravin leads the European business operations for Espire with emphasis on developing and managing strategic accounts for the region. As a strong advocate of Customer Centric Solutions, he has been leading the UK/Europe region’s initiatives to bring about exponential growth for Espire's Customer Communications and Digital Content Management business lines.




With the burgeoning growth of digitalization, businesses in the logistics sector are deploying state-of-the-art technologies like AI, IoT and Blockchain to streamline operations and drive impeccable customer experiences. Supply Chain Optimization helps brands leverage cutting-edge technology to deliver goods and services that are aligned with their unique customer needs, enabling them to derive process efficiency and greater profit margins.

Leading customer communication service providers are leveraging agile CCM solutions hosted on cloud to drive contextual communications at the right time and through the preferred customer touchpoint. Cloud native CCM solutions are secure and a scalable way of future-proofing your business to achieve greater outcomes in record time

Customer engagements across different touchpoints and devices have become a top priority for market penetration and building customer loyalty. With focus on Total Experience (TX) solutions, we are paving the way for enterprises to deploy & deliver the best Customer Experience (CX), Employee Experience (EX), and Business Experience (BX) - with overarching service offerings around Multi-Experience (MX), and User Experience (UX).

RPA is considered one of the must-have technologies of a digital experience (DX) suite, owing to its capabilities for process automation which help businesses enhance their operational efficiency and staff productivity. Brands in the manufacturing sector are increasingly leveraging RPA to streamline key business processes and increase their time to market

Insurance companies have been struggling with disparate systems and outdated claims processes for decades. Leveraging claims management software can help brands in the insurance industry automate manual processes and optimize workflows, while improving staff efficiency and reducing operational costs

The Covid-19 pandemic and movement restrictions have compelled the logistics industry to accelerate their digital investments for optimizing business processes and adopting new ways of working to increase staff efficiency. In this blog, we discuss how disruptive technology is helping brands mitigate key business challenges and fast-track growth.

The customers of today demand one-click claim submissions, 24X7 access to customer service professionals, seamless transactions and premium renewals etc. Leading insurance brands are accelerating their digital transformation initiatives to simplify complex business processes like regulation, policy design, claim management and customer service among others.

What is the need for CJM, what do you need to consider for CJM, what do we mean by 'analyzing touchpoints', the need to refine the CX - to act on the findings for initiating targeting & personalization, along with the indispensable need for customer journey maps

A customer journey map reflects the customer’s experience throughout the journey. It is, therefore, a story designed to give deeper insights. Such mapping might not be the true representative of the customer’s actual experiences, but very relevant to provide personalized user experiences.

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