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Author : Kaustubh Varde

Sr. Manager Digital CX Services

Kaustubh is one of the key people responsible for business development efforts at Espire, in UK & EMEA. He has proficient knowledge in Digital CX services, and a keen learner in the technology sector with deep-set experience to advise customers on digital journey, redesigning CX, and finding art of possible.




Current COVID-19 challenge has fast tracked the push from Print to Digital with Providers now being forced to bring in digital solutions much faster in their roadmap. Budgets are being relooked to focus on investments in digital technologies and solutions, and reduce on operational spends, factories consolidation etc.

Traditionally CCM has been a means/solution for transactional communication which shared customers’ bank statements, bills, policy documents in print/email format. While that remains one of the primary requirements, the opportunities it offers today to communicate effectively and service the customers better are immense

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